GT VIP: Giant Tiger continues Loyalty program expansion

Customers can enjoy more deals in Atlantic Provinces and Quebec

OTTAWA, Feb. 24, 2020 /CNW/ - Giant Tiger Stores Limited, Canada's leading discount retailer, has expanded its popular loyalty program GT VIP to the Atlantic and Quebec markets. The loyalty program continues to support Giant Tiger's commitment to the complete customer experience, promising Canadian families' fun, smart savings in a way that's easy and convenient.

Giant Tiger Stores Limited (CNW Group/Giant Tiger Stores Limited)

"GT VIP provides Giant Tiger an effective way to connect with our customers and engage with them both digitally and in-store," says Paul Wood, President & COO, Giant Tiger Stores Limited. "Providing expanded savings opportunities through our loyalty rewards program will help our current and future customers make Giant Tiger their retailer of choice and allow us to provide them more value every day."

The GT VIP loyalty program was made available to Atlantic customers on February 18 and to customers in Quebec it will be available on February 25.

"We are delighted to announce the expansion of our loyalty program to the east coast and Quebec markets," says Cindy-Lynn Steele, Senior Vice President, Corporate Strategy & Marketing, Giant Tiger Stores Limited. "We successfully launched to Ontario last fall and after seeing the exciting level of engagement, we are eager to offer this program to even more Canadian customers. Much like the launch in Ontario, we have chosen to launch in a rolled out approach to ensure that customers have the best possible experience," explains Steele. "We anticipate this program will be well received and we look forward to serving these communities with more savings every day."

Download the app or sign up on your computer

Available on both Android and iOS devices, the Giant Tiger app is free and easy to download. Once customer's login, they can search their GT VIP deals, browse the weekly flyer, and shop gianttiger.com. At the store customers can simply scan the "stripes" barcode or provide their phone number to activate the deals at checkout.
To sign up on your computer, simply visit www.gianttiger.com/gtvip and follow the instructions.

Exclusive weekly deals

New deals are loaded every Wednesday with discounts on groceries, fashion and home essentials. These deals are in addition to the Giant Tiger flyer.

VIP Perks

Members receive member only perks including exclusive contests and sweepstakes, as well as partnership benefits such as restaurant and sporting events savings.

For more information visit: gianttiger.com/GTVIP 

About Giant Tiger 
Giant Tiger is the leading Canadian-owned family discount store, committed to providing on-trend family fashions, groceries and everyday household needs. Known as Canada's best-kept secret, the privately held company has over 250 locations across Canada and employs approximately 9,300 team members. You can also shop online at gianttiger.com. All Giant Tiger locations are locally owned or operated by a team member who knows the community. The friendly stores with the iconic yellow logo are not only where Canadians shop more and spend less, but also are proud to be known as retailer of choice. #ForYouForLess #GTCommunityProud #GTCanadaProud

Join the conversation and keep up to date on all Giant Tiger news: 
Like us on Facebook: Giant Tiger 
Follow us on Instagram: @Gianttigerstore 
Follow us on Twitter: @GTBoutique 
Subscribe to our YouTube channel: Giant Tiger Store

Sign up to GT VIP today (CNW Group/Giant Tiger Stores Limited)

SOURCE Giant Tiger Stores Limited

For further information: Alison Scarlett, Director, Brand Communications, ascarlett@gianttiger.com